Bespoke Font Development

Contracted design firm NR2154 to create a bespoke font for InStyle. Worked closely with Designer Elina Asanti to develop a sharp, authoritative, yet friendly mark that embodied the spirit of the brand. The finished product was named Luce Roman after the founder of the parent company Time Inc.

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Creative DirectionRina StoneFonts, Type, Design
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Creative Direction & Design